Daily Archives: January 14, 2009
How to establish credibility
Writing a successful sales promotion takes more than a great headline and fascinating body copy. It takes more than a great product or service. Many a campaign has returned disappointing results in spite of having all these elements present. There’s … Continue reading
Posted in Direct Response, Promotional, Public Relations, Technical & business writing
Tagged Better Business Bureau, Call Centre, Campaign Response, Confidence, Credibility, Dallas Texas, Graphs, Independent Documentation, Off Shore, Paying Attention, Phone Number, Photograph, Physical Address, Proof, Real People, Sales Messages, Sales Promotion, Spite, Successful Sales, Testimonial, Toll Free Number
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