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Archives
Monthly Archives: December 2009
What’s really important?
I just received an email from my cousin. It resonated with me, especially at this time of year – and especially at this time in my life where suddenly, time seems to have sped up and so much of life … Continue reading
Posted in Promotional, Public Relations
Tagged Bank Accounts, Being A Good Parent, Cardboard, Centre Of The Universe, Cold Comfort, Cousin, Email, Good Friend, Good Mother, Graduation Ceremony, Honorary Phd, Human Nature, Marriage Vows, Novelist, Pulitzer Prize Winning Author, Quintile, Sole Custody, Test Results, Time In My Life, Time Of Year
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Another valuable process: Ditch, delegate, do
Ditch. Delegate. Do. The golden rule of the 3 D’s makes it easier to get the really important things done and spend less time on the ‘urgent but not important’ category. Here’s how to apply it: Evaluate everything that demands … Continue reading
How to use processes for profit.
One of the most challenging areas for entrepreneurs is simply creating logical and consistent processes. The truth is that without the right processes in place, you can have the greatest product on earth but you’ll never have a successful business. … Continue reading
Their customer service stinks…
Well – if you’re following this series you’ll have seen that the focus has been customer service from both sides of the equation. And, it seems, the more I focus on this area of business, the more doozies I see. … Continue reading
Posted in Public Relations
Tagged Clien, Countless Hundreds, Depositors, Discretion, Doozies, Financial Institution, Financial Service Institutions, Fixed Rate, Foray, Frustrations, Gain Market Share, Hundreds Of Thousands, Mass Exodus, Pet Peeve, Prime Rate, Public Awareness Campaigns, Rant, Record Profits, Retraction, Slap, Thousands Of Dollars
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When the customer is right…
In my last article I discussed strategies to deal with ‘customers from hell’ in such a way as to create a win win situation for everyone. In this article, let’s take a look at when the customer is right and … Continue reading
Posted in Direct Response, Promotional, Public Relations
Tagged Automated Marketing, Business Perspective, Campaign Services, Case Example, Competitor, Experiences, Failure, Flexible Services, Great Customer Service, Hell, Liking, Marketing Campaign, Mediocrity, Mirrors, Unhappy Customer, Utter Frustration
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