Posts Tagged "Best Practices"


Anyone who has been involved in online marketing of any description is already familiar with the concept of opt-in email.  Opt-in email is officially the ‘best practices’ standard for email communication with customers and prospects.  But how far does this concept go before it becomes self defeating? The obvious violations this practice is intended to deter is the use of email addresses obtained under false pretenses.  For...

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Everything goes in cycles, or so they tell us. According to many, the strongest resemblance to today’s strange economy can be seen in the depression of 1929.  I’m not so sure about that though.  Although there are some similarities when it comes to the financial world, I think that today we’re also seeing a resemblance to the industrial revolution. The reason I say that is because the industrial revolution was a time...

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