Posts Tagged "Callousness"


With the shenanigans in U.S. politics playing out right now, I can’t help but see the comparison between politics and copywriting. No, I’m not talking about the age old politics of getting and keeping clients, I’m talking about something a lot more serious.  Integrity. As a professional writer, I’ve had clients from every end of the spectrum.  Those who had integrity and those who don’t. Some believe that...

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