Posts Tagged "Copy Writer"


For anyone who has been freelancing as a copywriter for any length of time, there will have been the inevitable frustration of finding the right kind of clients. I know for those of you are just starting out, especially as a result of being forced into freelancing through a layoff, almost any kind of client would be welcome. However, finding the right clients is essential  if you want to be profitable and grow your business long term....

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Client loyalty is a fundamental component of profitability. When you consider what a client is worth to you over the days, weeks, months and years that they could potentially do business with you, it becomes very obvious that looking after clients and encouraging them to be loyal  is absolutely essential. Depending on your particular business, a client could be worth thousands, tens of thousands, even hundreds of thousands of dollars...

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