Tag Archives: Desire
How many contacts does it take to sell?
It’s important to understand how many contacts it takes to make a sale. Too few and you might walk away from a sale when you’re 95% of the way to a successful close – too many and you may risk … Continue reading
Don’t tell them everything…
The other day someone told me that they didn’t put what I considered pertinent information in an ad because they ‘didn’t want to tell them everything… otherwise there’s no reason to call.” While it’s true that you do want to … Continue reading
How to write a powerful profit-generating sales letter.
Have you ever read a sales letter that literally has you racing to reach the end to find out how to get your hands on the product it’s selling? A letter that’s so compelling that you can FEEL yourself enjoying … Continue reading
How to write powerful articles using keywords.
Writing powerful articles using keywords sounds as if it should be very simple. In my experience that’s not really the case. Mainly because it’s counter-intuitive. A writer is usually inspired to write an article by a desire to express an … Continue reading
