Tag Archives: Email Marketing
The role of the opt-in process in building your email list
Anyone who has been involved in online marketing of any description is already familiar with the concept of opt-in email. Opt-in email is officially the ‘best practices’ standard for email communication with customers and prospects. But how far does this … Continue reading
Make your email marketing easy (3)
In previous articles we discussed automating your email marketing, branding and consistency. Another way to make your email marketing easier and more effective is to invite participation from others in compiling your emails. Most of us have a very limited … Continue reading
Make your email marketing easy (2)
The best way to ensure that your email marketing remains effective as well as easy, is to pay attention to some basic branding issues. Spending some time upfront getting this taken care of will save you countless hours and lots … Continue reading
Make your email marketing easy (1)
Staying in front of prospects and customers is essential to maintain and grow profitability. One of the easiest and most low cost ways of doing so is through semi-automated email campaigns. In this article, we’ll take a look at the … Continue reading
Email headlines that force readers to open your email
Email is one of the most practical and cost-effective ways to get in front of your customer base. We all know the wisdom of building an email list. We know that the content of our emails has to be powerful, … Continue reading
