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- Would you give WalMart access to your personal information?
- Improve B2B sales conversions using a strategic Social Media strategy
- Social Media: nanosecond persuasion?
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- How to stay engaged with customers using Social Media – Part 2
- How to stay engaged with customers using Social Media – Part 1
- The role of the opt-in process in building your email list
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Tag Archives: Marketing Strategies
How to integrate online and offline marketing
Small and medium sized businesses often seem to experience a disconnect between their online and offline marketing, treating them as if they are independent strategies. This is usually because different people handle each. In my experience, your marketing will work … Continue reading
Posted in Promotional, Public Relations, Technical & business writing
Tagged Business Cards, Corporate Literature, Corporate Stationery, Cost Effectiveness, End Result, Implementation, Independent Strategies, Internet Promotions, Marketing Strategies, Medium Sized Businesses, Offline Marketing, Online Marketing, Preconceived Notions, Public Relations Activities, Search Engines, Squidoo, Stair Tread, Staircase, Stairs, Tactic, Target Market, Types Of Vehicles, Web Updates
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Boost sales with these 3 proven strategies.
Okay, so your sales are down and you’re wondering what you can do that’s new, fresh and innovative to snap your customers out of their ‘bad economy’ lethargy. What should you do? Should you look for the newest ‘hot thing’ … Continue reading
Posted in Direct Response, Promotional, Public Relations, You need t.r.w. (the right words) for r.o.i.
Tagged Coupons, Crowd, Economy, Email, Extent, Faint Heart, Fair Lady, Good Chance, Hot Thing, Lethargy, Marketing Strategies, Mentality, Prey, Principle, Profits, Recessionary Times, Rewards, Sales Letters, Sales People, Sound Marketing, Traffic, Wet Blanket, Wheel
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Make your advertising pay big dividends.
It’s usually advertising budgets that are cut first when the economy takes a dive. And that’s understandable. Most companies have little idea of the real bottom line return on advertising dollars spent, so it’s not surprising that the value of … Continue reading
Posted in Direct Response, Promotional, Public Relations, You need t.r.w. (the right words) for r.o.i.
Tagged Advertising Budgets, Advertising Mail, copywriter, Copywriting Skills, Customer Attrition, Direct Mail, Direct Response Advertising, Dividends, Existing Customers, Face Sales, Face To Face, Feeling The Pinch, Guerrilla Marketing, Life Business, Mail Email, Management And Marketing, Marketing Strategies, Measurable Return, New Business Development, Response Mail, Salesmanship
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