Tag Archives: writing
How to write to sell – 3 guidelines
When you’re writing with the end goal of selling something, there are 3 simple guidelines you’ll want to keep in mind: People make decisions with their hearts, not their heads. It’s important to identify the underlying emotions that your target … Continue reading
Make it compelling and it’ll make you money
When you want to get someone’s attention, the first thing you want to do is talk about what’s important to them. Seems self-explanatory, but, in business that little tip is hardly ever used. Not sure why, but in over 20 … Continue reading
The right way to write
Direct Response writing is quite different to the kind of writing they teach in your average English class at school. To write successful direct response copy, you have to be firmly committed to the purpose you have in mind. You … Continue reading
